Alava FormAbout this cookie policy
Optional cookies are activated solely after you give consent through our on-screen banner. You can adjust or retract your selections whenever you wish via the "Cookie settings" link placed in our site footer.
What are cookies
Cookies are small data files placed on your browser by our website. Associated tools like local storage and tracking pixels perform comparable roles. A few are essential for browsing and submitting our order form, while others allow us to observe site usage and evaluate marketing.
Categories of cookies we deploy
3.1 Strictly necessary cookies
Maintain the functioning of your cart, the checkout form, and your privacy choices. These remain active at all times and hold no marketing records.
3.2 Functional and security cookies
Retain chosen preferences like language while shielding our storefront from automated bot traffic.
3.3 Analytics and performance cookies
Give us broad, anonymous insight into page traffic and operational speeds. Placed only with your approval.
3.4 Marketing and advertising cookies
Track which promotional channels directed you here and whether an order was placed. Activated only when permitted by you.
3.5 Campaign tracking
An origin cookie preserves the referral source or link that brought you to us so we can trace the order accurately, without recording personal data.
Third-party tracking technologies
Third-party analytics and marketing cookies operate according to their respective policies, accessible in our cookie notice. We transmit no personal information to them beyond these cookie logs.
International data transfers
Third-party vendors handling analytics or ads may transfer information outside United States under recognized adequacy rulings or standard contractual terms.
Profiling and targeted advertising
External ad partners may use their cookies to present our contoured pillows to you on other websites. We do not construct personal audience dossiers, and you may decline these through the banner.
List of cookies
The table under each section outlines the specific cookie name, its source, its function, and its active lifespan.
7.1 Strictly necessary cookies
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| cookie_consent | This site | Stores your cookie choices | 12 months |
| woocommerce_session | This site | Maintains active cart data and checkout session details | Session |
7.2 Analytics and performance cookies
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Differentiates individual visits for broader analytical tallies | 14 months |
| _gid | Google Analytics | Recognizes returning site visits across a 24-hour cycle | 24 hours |
7.3 Marketing and advertising cookies
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _fbp | Meta | Assesses campaign response across Meta platforms | 90 days |
| _gcl_au | Google Ads | Measures Google Ads campaigns | 90 days |
7.4 Campaign tracking
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| landing | This site | Preserves the initial link or marketing tag from your visit | 30 days |
Managing your cookie preferences
8.1 Browser settings
Your web browser allows you to clear stored cookies and prevent future ones through its privacy tab. Turning off core functional cookies will prevent our checkout form from working.
8.2 Managing advertising cookies
External advertising partners provide dedicated opt-out tools, which you can reach directly through links in our cookie banner.
8.3 Consent withdrawal
Access our cookie controls via the footer link to deactivate any optional tier, and those cookies will immediately cease recording.
8.4 Browser signals including Do Not Track
Should your browser transmit a Global Privacy Control signal, we treat your analytics and marketing cookie preferences as declined.